Marie Claire Weighs in on Small Busts

We're delighted to see that Marie Claire is commenting in on small busted women too! Below is the online article published on September 3, 2010 in response to the New York Times running "For the A-Crowd, Minimal Assets are a Plus."

By Maura Kelly

Did you guys see the story in yesterday's New York Times about the latest trend — small breasts? According to the article, it's cool these days to have tiny tits. As Elisabeth Dale (née Squires), who wrote Boobs: A Guide to Your Girls, told the Times, there has been "a huge surge in Web sites and online retailers that specialize in smaller bra sizes in a very empowering way." (Check out evesappleslingerie.com, for example.) The Times writer goes on to say: "These days, it's not uncommon for women with modest busts to flaunt what little they've got with a deep V-neck cut or a halter top." She also notes that there are a number of Facebook groups peopled by flat-chested and small-breasted women who are proud of their barely-there mammaries.

(Along somewhat similar lines, The Daily Beast recently ran a story about all the celebrities who were so unhappy with the size of their boobs after they got implants that they decided to have them removed.)

I myself have B-cups only on very good days (i.e., days when I stuff some socks down there). These come in handy when I exercise, because they mostly stay put — though I prefer jogging with a sports bra, I could get away with just wearing a tight tank top. But I do often wish I had bigger boobs, because I think they'd make me look better in lots of outfits — particularly dresses and skirts with tight tops.

But the dudes I've dated seemed to think my A-sized boobs were A-okay. One guy said, for instance, "They fit pretty well in one hand — anything bigger would just be wasted."

Is there anything much better than that to be said on the topic? I don't think so.

Nonetheless, I asked a few of my male friends to weigh in on the question: Does size matter when it comes to breasts?

Friend No. 1: BIG BOOBS ARE MOSTLY VISUALLY APPEALING
"I've noticed that the greatest thing about bigger breasts is that they can make a woman look great. They're not bad to touch, either, but I do think the main appeal is aesthetic. That said, an attractive woman with smaller breasts can be hot, too."

Friend No. 2: SMALL TO NONEXISTENT BOOBS ARE BEST IN ALL RESPECTS
"I don't know how to explain this, but I like small to nonexistent breasts best to look at it, and to touch. I don't like big ones at all."

For the more friend responses and the complete article, click on Eve's Apples in Marie Claire.

For information about Kate Hudson, click on Past Eve of the Month.

Eve's Apples Online Lingerie Boutique Launch: Small Busted Women Deserve Beautiful Lingerie!

Small Busted Women Deserve Beautiful Lingerie!

Eve’s Apples announces the official launch of its online lingerie boutique (www.evesappleslingerie.com) dedicated to women with small breasts (bra sizes 28AA – 36B and 32C).

To celebrate the launch, for the month of January any purchase over $100 receives a FREE Cosabella “CUTIE” thong! (Promo Code: PNTY100LNCH -- while supplies last.)

Gayvin Powers, owner and founder of Eve’s Apples online lingerie boutique and Eve’s Apples Lingerie Blog (www.evesapples.blogspot.com), personally knows how hard it is to find a dependable bra that fits when you’re small busted.

Adult women with small breasts have different needs than young girls who are getting their first training bras. Yet, many adult women are stuck shopping in the tween department or buying bras similar to their first training bras. It goes without saying that traditionally small busted women have been exceptionally challenged when searching for a simple t-shirt bra, let alone sexy lingerie and lacy intimate apparel that make her look and feel her best, like a woman.

With a love of French lingerie, Gayvin handpicked domestic and European bras, in smaller cup sizes, that are high quality, give an exceptional fit as well as look and feel exquisite on a woman’s body. Eve’s Apples provides a variety of romantic, functional, comfortable and sexy bras for a woman’s needs. No more searching for bras in the tween department.

To accommodate women’s varying lifestyles, Eve’s Apples carries contour bras by Chantelle, push up bras by Huit, “Atlantis” the ultimate gel t-shirt bra by Panache, lacy bralettes by Eberjey, fun, flirty Blush lingerie, Cosabella’s extraordinary Talco bra (known as the “perfect yoga bra”), comfortable and sexy lingerie by Fleur’T and Keep Me, classic, sexy bras by onGossamer (adding up to a full bra cup size), petite bras by The Little Bra Company and demi cup bras by Timpa, just to name a few.

Bras are priced between $30 - $90, providing high-quality, everyday bras and sexy lingerie at affordable prices. Online, each product has additional product and brand information listed to help customers with a confident online purchase. Fun, interactive tools also aid in an easy shopping experience.

From the Eve's Apples Bra Finder (helping women find bras that suit their needs and breast type), to the Gift Finder, Videos, Wish List, Send an E-Card, Tips for Men and Advice section, shopping for small cupped bras and petite lingerie is finally an easy, fun online shopping experience. Whether a small busted or petite woman is interested in cleavage enhancing bras, adding a bra cup size, a sports bra, soft cup bras without underwire, or lacy bralettes, Eve’s Apples has a bra that suits her needs, personality and helps her look and feel her best.

To shop, or for more information about Eve’s Apples online lingerie store, visit the Eve’s Apples lingerie website at http://www.evesappleslingerie.com.

The red lace bra (above center) is the Mad Love push up bra by Blush ($42), and comes with a matching sheer, lace bikini.

ABOUT EVE’S APPLES
In November 2007, Gayvin Powers started Eve’s Apples lingerie blog (www.evesapples.blogspot.com), and it has evolved into a successful online lingerie boutique (www.evesappleslingerie.com), dedicated to providing beautiful, comfortable bras and silky, sexy lingerie for women with small breasts and petite bodies. Eve’s Apples believes that every small busted woman can look and feel her best in lingerie. “Celebrate Your Inner Eve” today!

Terms of Endowment

One woman learns breast implants aren’t a one-time plastic surgery deal.

When aspiring Manhattan actress Kristen was 27, she spent $5,000 to turn her God-given B cups to full C’s. She chose saline implants with a silicone core, a product that—along with all silicone falsies—was pulled off the market in 1991.

She knew to massage her breasts regularly to try to prevent too much scar tissue from forming around the implant, the natural result of any foreign object being placed inside the body. She knew to remain on the lookout for sudden deflation, which would have signified a rupture. She didn’t realize that, like the rest of her body, her brand-new breasts would wear out over time.

Eighteen years later: “From the front, they still looked kind of good,” Kristen says. “But from the side, they looked like a lot of my friends’ who’d breast-fed. They didn’t have any boost to them. They looked completely real! I went in for a mammogram and the technician said, ‘I thought you said you have implants?’ When I got them done, I didn’t know they had a shelf life. I don’t recall anyone telling me that.”

When Kristen had her breasts done in 1990, a boob job was still a major event. Not anymore. Breasts, like bad teeth or unruly eyebrows, have become something to “fix.” A new set still costs only around $5,000, the same price paid by Kristen when Bush Sr. was in office, some doctors need less than an hour to insert the implants, some workaholics take just a five-day weekend away from the office to recuperate. Breast augmentation was the most popular cosmetic surgery for women in 2007 (closely followed by lipo), according to the American Society for Aesthetic Plastic Surgery (ASAPS). But many of this next generation of implantees, just like Kristen, assume their new breasts will stay perfect and perky even as the rest of their bodies inches toward the floor.

“Twenty-five years ago, women weren’t told that implants weren’t permanent,” says Foad Nahai, MD, a plastic surgeon in Atlanta and the current president of ASAPS. “But patients I see now are still surprised. The first thing I tell any new patients is, ‘Please understand, these won’t be your last pair."

Officially, implants themselves don’t have set expiration dates. “They last as long as they last. It could be six months, 10 years, or 20 years,” says David Rapaport, MD, a New York City plastic surgeon...

To read the entire article, please visit Elle.

Photo: Ritchie Maine